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Fashion brand Temu has taken the industry by storm with its unexpectedly strong performance, creating competition for companies like Walmart.
Marketers will soon have access to more editing tools to help create a higher-quality ad product and more opportunities to increase reach.
Marketers are eager to reach the Threads audience but with ads not yet an option, could influencer campaigns be the next best thing?
Learn how to approach four outside-of-Google, ecommerce PPC optimizations that will boost your chances of success this holiday season.
Threads is the newest platform to challenge Twitter, which has upset many users and advertisers under Elon Musk's leadership.
Ads on Reels was initially only available to marketers on Facebook, but Meta hopes expanding the pilot to Instagram will boost app downloads.
Here's everything we know about how Instagram ranking algorithms work to help you maximize your visibility and engagement.
Here's what to consider when setting budgets for your Facebook and Instagram ads, plus tips for testing and scaling your campaigns.